As senior vice president of communications for Ask.com and IAC Search & Applications, Valerie sets communications strategy and direction for internal and external audiences, as well as spearheads customer service across all Ask.com-branded products. She also serves as the company’s resident consumer trend expert and spokesperson on Internet buzz and zeitgeist via the analysis of Ask.com’s millions of search queries. Valerie’s commentary has appeared across dozens of broadcast outlets and publications including ABC’s 7 Live in the Bay Area, FOX Seattle, the nationally-syndicated FOX Business show, USA Today and the Yo on E! radio show.
Prior to Ask, Valerie was vice president of communications at Twelvefold Media (formerly BuzzLogic) where she served as the company’s head blogger and guided its re-brand from monitoring platform to display ad network. Earlier in her career, Valerie was responsible for launching a first-gen social networking start-up, Tribe.net, which, along with LinkedIn and Friendster, jump-started the social networking phenomenon. Following her work with Tribe, Valerie led the launch and market development effort for Ingenio’s Pay Per Call business – a phone-based paid search model for offline business unable to monetize clicks – which was acquired by AT&T in 2007. Valerie cut her PR teeth at Omnicom’s InterActive Public Relations, a boutique PR firm focused on B2B start-ups across mobile, security and open source. Valerie holds a B.A. in Journalism from CSU Chico.